UK health and wellness businesses lose over £40,000 a year to no-shows and missed revenue.
Physio clinics, dental practices, aesthetics studios, gyms, osteopaths, spas - and any other appointment-based health business in the UK.
Based on industry data: 14.4% average cancellation rate across health and wellness practices.
The numbers most owners never see
Sources: Industry benchmark 2025, DLG internal calculation, Harvard Business Review, Verilo UK Physiotherapy Market Report 2024
None of this is inevitable. All of it is fixable.
Built for UK health and wellness businesses
- 1 in 7 physio appointments are cancelled or missed, costing the average clinic over £3,500 a month
- Patients book courses of treatment and drop off halfway through. Enquiries come in after hours and go cold before anyone follows up
- We build reminder sequences that cut no-shows, lead capture that responds instantly, and invoice automation that runs without anyone lifting a finger
The systems we build most often
For any UK health and wellness business - if it is manual and repetitive, we can automate it.
Meet the founders
Sam is a personal trainer and endurance athlete who has spent years running health and fitness businesses across the UK. He knows exactly where the time and money gets lost.
Danny is an ex-financial markets analyst who built data and automation systems for investment banks and hedge funds. He is now applying those skills to help health and wellness businesses run smarter.
Let's see if we can help you.
Book a free 15-minute call. We will look at your business, show you what we would build, and give you the numbers upfront. No obligation. No tech knowledge needed. No hard sell.
Most clients recover the build cost within the first 30 days.
Questions.
None at all. We handle everything from setup to going live. All you need is 15 minutes on a call and access to your existing tools.
Most booking, CRM, and communication platforms used by UK health and wellness businesses including Cliniko, Jane App, Fresha, Google Calendar, and HubSpot. If you are unsure, ask us on the call.
Yes. All automations are built within your own tools and accounts. Your patient data stays entirely yours and we never store or process personal data on our own infrastructure.
Completely. We build inside your existing systems. No platform fees, no lock-in, no subscriptions through us. If you ever leave, everything keeps running.
Every business is different. We price based on what we build. Book a free call and we will walk you through exactly what is included and what it costs.
Yes. Our monthly maintenance retainer has no minimum term. Cancel anytime.
We work with UK health and wellness businesses including physiotherapy clinics, dental practices, aesthetics clinics, osteopaths, chiropractors, gyms, PT studios, pilates studios, and spas.